knowledge center

Knowledge Center

Sometimes our clients don't require full-fledged professional assistance with a major initiative, but do need help tracking down specific data relevant to their project. That's when our Knowledge Center may be your best resource.

With unparalleled foodservice information services experience, our Knowledge Center staff cost-effectively and quickly hunts down the food industry information you need to uncover opportunities and make decisions, saving you valuable time and money.

Capabilities

1. Literature searches

Let our team help you prepare for a presentation, be better informed about a hot-button issue, such as obesity or demographic shifts, or see what the media is saying about you and your competition.
Examples: We've researched trends in franchising for a QSR franchisor and vegetarianism for a Canadian food manufacturer.

2. Trend tracking

We can pinpoint trends in products, market segments, consumer behaviors and attitudes, and economic indicators.
Examples: We've helped a top ad agency uncover specialty cheese trends and gathered statistics and trends on the pizza segment for an investment bank.

3. Competitor and key account tracking

To stay a step ahead, we help suppliers to the food industry monitor their competitors' activities and stay on top of important developments with their key customers.
Example: We've helped a packaging supplier keep their sales team informed about customer developments with monthly key accounts reports.

Internal Databases Used

  • Chain Restaurant Database-tracks sales, units, average unit volume, ownership and more for over 1,000 chain restaurant companies with data back to 1972
  • Public Chain Restaurant Database-tracks quarterly/monthly data, including same-store sales, systemwide sales, units and net income for over 100 public chain restaurants

Additional Resources

  • Dialog-online database searches billions of articles, abstracts and citations, including trademark databases
  • Factiva-info source accesses national and local newspapers, magazines, trade publications, plus company, industry and market research reports
  • InfoUSA-online directory of over 11 million U.S. businesses searchable by key criteria, such as MSA, SIC, number of employees, sales, etc.
  • OneSource-information on 14 million US and Canadian public and private firms, including executives' affiliations, functions, biographies and compensation; company sizing, corporate parent, subsidiary and branch information; standardized financials, market research and 38,000 federal, state and local government agency profiles
  • One of the most extensive foodservice library collections in the world.

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