Bakery

Post-pandemic, the bakery category continues to evolve in both foodservice and grocery. Uncover new opportunities for growth and recommendations to be successful across the bakery category with the Bakery Multi Client Study.  

This study will assess the current status and future outlook for the bakery product category, identify key category trends, explore market sizing by format and analyze changing consumer preferences.  

Questions you can answer: 

1. Which COVID-19 developments will be short term vs. permanent? 
2. How have consumer preferences, behaviors and need states shifted? 
3. What changes are being made to operator menus and formats used? 
4. How are operators meeting the demand for off-premise bakery items? 
5. What is the market size of each of the product categories? 

PRODUCT CATEGORY SCOPE 
Breads and rolls​ 

Bagels​ 
Soft rolls​ 
Sandwich rolls​ 
Loaf breads​ 
Specialty breads​ 
Biscuits​ 
English muffins​ 
Croissants​ 
Dinner/side rolls​ 

Sweet baked goods​ 

Cinnamon rolls​ 
Danishes​ 
Doughnuts​ 
Muffins​ 
Scones​ 
Turnovers​ 

Desserts​ 

Brownies/dessert bars​ 
Cakes​ 
Cookies​ 
Cheesecake​ 
Fruit and cream pies​ 
Cobblers​ 

SEGMENT SCOPE​ 

Business & industry​ 
College & university​ 
Primary & secondary school​ 
Lodging​ 
Healthcare​ 
Full-service restaurants 
Limited-service restaurant 

Still have questions? Contact us.