Chicago, July 29, 2008, Business Wire – A new report from foodservice consultants Technomic found that many top restaurant chains grew their 2007 sales through signing more franchisees, instead of relying on same-store sales increases. This held true for both limited-service and full-service sectors.
“Restaurant chains are facing an increasingly challenging environment and higher costs,” says Darren Tristano, Executive Vice President of Technomic Information Services. “Expansion through franchising transfers some of the downside risk of a slowing economy to the franchisees, while the franchisees benefit from managing a restaurant brand that is tried and true both operationally and with its consumer base.”
Technomic teamed with Restaurant Finance Monitor to produce the Technomic/Restaurant Finance Monitor Top 400 Restaurant Franchise Company Report, featuring Restaurant Finance Monitor’s Monitor 200 report, which ranks the 200 leading restaurant franchise companies by sales. In addition, Technomic reports on the Future 200—a ranking of the 201 through 400 leading restaurant franchise companies. Select findings include:
- The Top 400 restaurant franchisees generated $31 billion in sales in 2007, about 8.5 percent of the total restaurant industry’s $364 billion.
- NPC International, a major franchisee of Pizza Hut, was the largest franchise company in 2007, with sales of $679 million, up 12.9 percent over 2006.
- Burger King, Taco Bell and McDonald’s were the restaurant brands most often franchised.
The Technomic/Restaurant Finance Monitor Top 400 Restaurant Franchise Company Report covers both major franchisors and leading franchisee organizations. It will help operators identify the leading restaurant franchise companies; discover the brands behind the Top 400 franchise companies; understand where franchising opportunities exist within restaurant brands; benchmark sales, units and growth against the Top 200; and benchmark units and growth against the Future 200 companies.
The report’s comprehensive appendices sort the Top 400 companies alphabetically and offer concept breakdowns by franchise company and brand, region(s) of company operations, and selected franchise cost-structure analysis for leading restaurant brands. A complete listing of franchise company contacts is also included.
To purchase or learn more about the Technomic/Restaurant Finance Monitor Top 400 Restaurant Franchise Company Report, please visit www.foodpubs.com or contact one of the individuals listed below.
Contacts
Press Inquiries: Darren Tristano, 312-506-3850, or dtristano@technomic.com
Purchasing Details: Chris Urban, 312-506-3929, or curban@technomic.com
Report Details: Naomi Van Til, 312-506-3844, or nvantil@technomic.com
Technomic Information Services has been tracking the foodservice industry for over 40 years, providing industry intelligence, forecasts, data and training support to manufacturers, operators, distributors and others allied to the field. Our numerous publications and digital products—featuring quick-read newsletters, analytical annual reports, training handbooks, sales guides and restaurant chain profiles—help industry leaders keep a finger on the pulse of the entire foodservice terrain. Technomic Information Services delivers distinctive, premium content to its customers.
Technomic provides food and foodservice clients with the research, insights and
strategic consulting support they need to enhance their business strategies, decisions and results. Its services include category and channel analyses, customer satisfaction studies, opportunity assessments, benchmarking programs and brand equity enhancement.
Published monthly, the Restaurant Finance Monitor provides its readers with an in-depth analysis of the restaurant financing marketplace—the most complete understanding of financing markets that one can find anywhere in the restaurant industry. The Monitor is read by growth-minded CEOs and CFOs, as well as VPs of development and franchising.
Source: Technomic, Inc.
Press Contact: Chris Urban, 312-506-3929 or curban@technomic.com