Food retailers, including supermarkets, convenience stores, warehouse/club stores, supercenters and various specialty retailers have been intensifying their efforts to win back consumers’ dining-out dollars through new and appealing meal solutions. These innovative and expanded meal offerings place a much stronger emphasis on quality and variety, integrating many of the trends shaping restaurant menus, such as ethnic foods, premium ingredients, customization and updated preparation techniques.

But to differentiate their offerings from other retailers and win new business with their customers, retailers need help from suppliers. This study will help suppliers better understand the retail meal solutions market and effectively tap into a growing opportunity with retail customers.