In the battle for consumer food dollars, retailers have strengthened their position by bringing the restaurant, so to speak, into the supermarket. Innovative prepared foods, new deli offerings, and meal-prep short-cuts have all presented viable competitive threats to away-from-home dining experiences.

Technomic helps retailers, and their suppliers, gain critical insights from the restaurant experience and position competing offerings for success. In addition to published research and reports on retailer meal solutions, we offer customized solutions, including:

  • Retail market intelligence/monitoring
  • Product innovation opportunity assessments
  • Consumer attitude/usage and concept testing studies
  • Retail auditing
  • Ingredient and product positioning studies
  • Market size and segmentation
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