Center of the Plate: Beef & Pork

Consumers are responding to falling pork prices and stabilizing beef prices. Product innovation will be vital to continuing to grow sales for these proteins. Click through the "Features" and "Benefits" tabs below to find out how this valuable report helps operators and suppliers capitalize on opportunities.

  • The latest consumer research: Exclusive Technomic survey of 1,500 U.S. consumers
  • Comparative two-year survey findings: Comparison data from Technomic's 2015 Center of the Plate: Beef and Pork Consumer Trend Report reveals shifts in consumer preferences and behavior
  • In-Depth coverage and analysis of restaurant menus: MenuMonitor, Technomic's exclusive online trend tracking resource, reveals beef and pork trends on limited- and full-service restaurant menus
  • Trends, key findings and actionable opportunities: Expert insights into the category to better position your brand and your products for success
  • Comprehensive executive summary: Insights, implications and areas of opportunity
  • Consumer data tables: Easy-to-navigate electronic format includes all consumer interviews tabulated by cluster segments for gender, age, ethnicity, region and household income.
  • PowerPoint Presentation: An in-depth presentation containing all report exhibits and corresponding key findings is also available
  • Understand beef and pork consumption: Explore when, where and how often consumers eat beef and pork
  • Examine consumer purchasing decisions: Discover how attributes related to quality, taste and health impact consumer purchasing decisions and price thresholds
  • Support product and menu development: Learn which preparation styles and flavors consumers prefer for beef and pork
  • Explore consumer attitudes: Examine consumer attitudes toward beef and pork, including country of origin, environmental issues, food safety and genetic modification
Center of the Plate: Beef & Pork

For purchasing details, please contact Technomic using the form below. We do not share information with third parties.





Center of the Plate: Beef & Pork
Learn more

Popular Requests