Future of LSR: Fast-Food & Fast-Casual Restaurants
Fast-food restaurants are the cornerstone of the restaurant industry, driving frequent traffic by meeting demands for convenience and affordability. However, the rapid growth of the fast-casual segment in recent years has helped to shape trends across all restaurant segments, particularly among fast-food restaurants. As competition intensifies between fast-food and fast-casual restaurants, keeping up with and adapting to consumer expectations will be increasingly vital to stealing share.
The latest consumer research: Exclusive Technomic survey of 1,500 consumers. Data collected for 1,000 Canadian consumers is also available.
Comparative survey findings: Comparison data reveals shifts in consumers' snacking preferences, attitudes and behavior.
In-depth coverage and analysis of restaurant menus: MenuMonitor, Technomic's exclusive online trend tracking resource, reveals snack menu trends.
Trends, key findings and actionable opportunities: Expert insights into the future of snacking to better position your brand and your products for success.
Top 10 key themes webinars: A valuable, all-in-one video narrating the study's top takeaways, opportunities and trends to easily identify and share report highlights.
Consumer Data Tables: Easy-to-navigate electronic format, embedded in the PowerPoint presentation, includes all consumer interviews tabulated by cluster segments for gender, age, generation, ethnicity, region, household income and more.
PowerPoint Presentation: An in-depth presentation containing all report exhibits and corresponding key findings is also available.
Identify the "fast-food" and "fast-casual" consumer using demographic and visit occasion dynamics
Examine consumer purchasing decisions based on needs and expectations for food quality, service, convenience, value and more
Leverage consumer interest in fast casual to pinpoint the leading innovative trends in service format, ambiance, menu and technology
Understand consumer trade-offs between fast-food and fast-casual restaurants and for which dayparts and occasions they are most likely to visit each