Future of LSR: Fast-Food & Fast-Casual Restaurants

Fast-food restaurants are the cornerstone of the restaurant industry, driving frequent traffic by meeting demands for convenience and affordability. However, the rapid growth of the fast-casual segment in recent years has helped to shape trends across all restaurant segments, particularly among fast-food restaurants. As competition intensifies between fast-food and fast-casual restaurants, keeping up with and adapting to consumer expectations will be increasingly vital to stealing share.

  • The latest consumer research: Exclusive Technomic survey of 1,500 consumers. Data collected for 1,000 Canadian consumers is also available.
  • Comparative survey findings: Comparison data reveals shifts in consumers' snacking preferences, attitudes and behavior.
  • In-depth coverage and analysis of restaurant menus: MenuMonitor, Technomic's exclusive online trend tracking resource, reveals snack menu trends.
  • Trends, key findings and actionable opportunities: Expert insights into the future of snacking to better position your brand and your products for success.
  • Top 10 key themes webinars: A valuable, all-in-one video narrating the study's top takeaways, opportunities and trends to easily identify and share report highlights.
  • Consumer Data Tables: Easy-to-navigate electronic format, embedded in the PowerPoint presentation, includes all consumer interviews tabulated by cluster segments for gender, age, generation, ethnicity, region, household income and more.
  • PowerPoint Presentation: An in-depth presentation containing all report exhibits and corresponding key findings is also available.
  • Identify the "fast-food" and "fast-casual" consumer using demographic and visit occasion dynamics
  • Examine consumer purchasing decisions based on needs and expectations for food quality, service, convenience, value and more
  • Leverage consumer interest in fast casual to pinpoint the leading innovative trends in service format, ambiance, menu and technology
  • Understand consumer trade-offs between fast-food and fast-casual restaurants and for which dayparts and occasions they are most likely to visit each
Future of LSR: Fast-Food & Fast-Casual Restaurants

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Future of LSR: Fast-Food & Fast-Casual Restaurants
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