A view of off-premise catering

Technomic’s exclusive Catering Insights Program provides powerful insights for tapping into B2B, consumer catering dynamics and actionable strategies for this substantial revenue opportunity. The program is designed to keep your team up-to-date on evolving preferences, competitive offerings and new opportunities to grow catering sales.

Included in the program:

  • Market sizing, growth and forecast — Annual market sizing and growth forecasts by opportunity (B2B and B2C) and industry segment.
  • All restaurant segments — QSR, Fast-Casual and Full-Service.

Membership Benefits:

  • B2B & B2C Catering Study — Annual quantitative studies providing frequency, usage and preferences by business catering decision-makers and consumers for personal social occasions.
  • Focus Group Sessions — Annual feedback on current or proposed menus, marketing materials and incentive programs from business decision-makers, sales representatives and consumers.
  • Catering Monitor — Quarterly news brief provides valuable competitive intelligence by tracking catering marketing activities, menu trends and price shifts for 30+ brands. Each issue includes an expert mystery shop of catering experiences with two brands.
  • Quarterly Webinars — Technomic experts share insights from the Catering Monitor and program research deliverables, as well as highlights of upcoming catering promotional opportunities.

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