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Pizza

With the continued evolution in the pizza category, understanding the pizza market is critical to those who participate as either suppliers or operators in the pizza industry. Technomic’s Pizza Market: A Complete Look at Pizza in Away-From-Home and at-Home Channels, is positioned to guide your organization through key developments on pizza formats, players and understanding changing consumer and operator behaviors

Key Study Deliverables:

  • Pizza sales volumetrics in both at-home and away-from-home channels
  • Sizing of pizza ingredients/components in away-from-home (foodservice) segments
  • Consumer attitudes and behaviors relative to pizza, regardless of purchase or preparation venue
  • Away-from-home operator views and practices related to pizza offerings, preparation and ingredient sourcing
  • Pizza menu trends, including innovative offerings and identification of emerging chains
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