Menu Concept Development
What is MenuSurf?
Using analytics, expert insight and creativity, MenuSurf provides your organization with a suite of culinary services designed to support your menu research from start to finish. The program has three separate stages to support your needs: Currents for initial ideation, Waves to optimize your sales mix and Splash to monitor post-launch impact.
How does MenuSurf help kick-start innovation?
- Support marketing prioritization and menu development with metrics from over 200 LTOs a month
- Streamline menu development with Technomic’s LTO innovation updates
- Test the consumer appeal of 80+ new menu ideas annually, prior to investing in their development
MenuSurf is also available in Canada.
Looking for quick concept testing? Submit an ad-hoc concept here.
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