Menu Concept Development
What is Menu Concept Development?
Using analytics, expert insight and creativity, Ignite Menu Concept Development provides your organization with a suite of culinary services designed to support your menu research from start to finish. The program has three separate stages to support your needs: Screen for initial ideation, Optimize to monitor your sales mix and Market Test to measure post-launch impact.
How does Menu Concept Development help kick-start innovation?
- Support marketing prioritization and menu development with metrics from over 200 LTOs a month
- Streamline menu development with Technomic’s LTO innovation updates
- Test the consumer appeal of 80+ new menu ideas annually, prior to investing in their development
Menu Concept Development is also available in Canada.
Looking for quick concept testing? Submit an ad-hoc concept here.
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