Technomic features industry-leading foodservice and adult beverage guest speakers at January conference

Speakers from Buffalo Wild Wings, Pollo Campero, US Foods and the Association for Foodservice Distributor Representatives were present

CHICAGO, Jan. 28, 2021—Technomic hosted its January Planning Program meetings virtually, with more than 900 manufacturers in attendance. The program’s biannual meetings provide updates on the economy, industry, menus and consumers, assisting suppliers with strategic planning.

The meeting’s theme was “Reinvent,” providing an in-depth exploration of key topics that will matter most for success in a post-pandemic environment. In addition to proprietary Technomic research, content was shared from industry-leading speakers, including David McPhillips, director of beverage strategy and innovation at Buffalo Wild Wings; Federico Valiente, director of marketing at Pollo Campero; Lance Reynolds, senior manager of the restaurant operations consulting group at US Foods; and Dave Miesse, CEO at Association for Foodservice Distributor Representatives.

“It was important for us to forecast what the restaurant landscape will look like once all virus concerns are resolved and consumer confidence in dining out rebounds,” said Bernadette Noone, vice president, programs, at Technomic. “The recommended actions within these studies will serve as a foundation for our members to make foolproof plans for the future.”

Key findings include:

  • Total foodservice industry sales declined by 26.4% nominally in 2020, while on-premise adult beverage sales declined by 47.3%
  • 82% of operators put sustainability initiatives on hold in 2020
  • 38% of operators expect to be more interested in innovation in the coming years than they were pre-pandemic

Our Foodservice Planning Program and Adult Beverage Planning Program supplier members benefit from custom studies, newsletters and ongoing deliverables in addition to annual meetings. For more information on the programs, visit or contact one of the individuals listed below.

Press and program inquiries: Bernadette Noone, (312) 506-3853,
Purchasing details: Patrick Noone, (312) 506-3852,

About Technomic
Technomic, Inc., a Winsight company, was founded as a management consulting firm in 1966. Since then, Technomic’s services have grown to encompass cloud-based B2B research tools, consumer and menu trend tracking, as well as other leading strategic research and analytic capabilities, to prioritize and size business opportunities. Our clients include food manufacturers and distributors, restaurants, retailers and multiple other business verticals aligned with the food industry that are looking to make informed decisions to support their business growth. Visit Technomic at

About Winsight
Winsight LLC is a business-to-business information company serving the restaurant and noncommercial foodservice, convenience and petroleum retailing and grocery industries. Winsight provides research and analytics, branding solutions, face-to-face opportunities, lead generation initiatives, and content marketing services through products including subscription data products, reports, research tools, research programs, fully custom studies, conferences, custom marketing services, meetings, print and digital trade media. To learn more, visit

Winsight LLC is a portfolio company of Pamlico Capital.

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