Bolstered by the rapid expansion of build-your-own pizza concepts, fast-casual chains within Technomic’s Top 250 ranking see another strong year of sales growth
CHICAGO, July 8, 2016—Results for Technomic Inc.’s annual Top 250 Fast-Casual Chain Restaurant Report are in, revealing another year of industry-leading growth for the fast-casual dining segment. In year-over-year results, cumulative sales for the Top 250 fast-casual chains were up 11.6%, a moderate decrease from the 13.5% growth rate observed in 2014. Aggregate unit growth also clocked in at 9.6%, essentially remaining level with the prior year’s mark of 9.5%. Of the 250 chains featured in this year’s report, over 90 had year-over-year sales and unit growth rates both in the double digits.
The major players in the segment laid a strong foundation for growth as each of the top 10 chains had year-over-year sales marks surpassing 6%. Also moving the needle were the menu clusters of pizza, chicken, and the specialty category. Fast-casual pizza, bolstered by the resounding success of build-your-own concepts like Blaze Pizza, MOD Pizza, and Pie Five Pizza Co., saw its sales grow at a blistering cumulative clip of 36%. Chicken-focused chains also excelled in 2015, growing as a group at a rate of 16% on the shoulders of brands such as Zaxby’s, Wingstop, and Raising Cane’s. The specialty category, encompassing a diverse mix of menu types, such as BBQ, ethnic, and health-focused, had a noteworthy year as well, growing its sales by 17% overall. Chains such as Dickey’s Barbecue Pit, Zoe’s Kitchen, and Freshii were just a few of the players making waves with their strong growth in this menu cluster.
“Whether it’s for pizza, sandwiches, or salads, we have seen customization transition from being an amenity for consumers to becoming a necessity,” says Darren Tristano, President of Technomic. “As evidenced partially by the notable explosion of build-your-own pizza chains, customizability has become a hallmark of successful fast-casual chains and is firmly in place as an expectation among consumers looking either to trade up from traditional fast food or down from casual dining.”
The Technomic Top 250 Fast-Casual Chain Restaurant Report provides comprehensive chain rankings by sales volume and unit count, key trends and themes, growth-chain spotlights, and much more.
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Technomic Inc., a Winsight company, delivers a 360-degree view of the food industry. It impacts growth and profitability for clients by providing consumer-grounded vision and channel-relevant strategic insights. Its services range from major research studies and management consulting solutions to online databases and simple fact-finding assignments. Its clients include food manufacturers and distributors, restaurants and retailers, other foodservice organizations, and various institutions aligned with the food industry. Visit Technomic at technomic.com.
About Winsight, LLC
Winsight LLC is a recognized leader in business-to-business media and information services for the convenience-retailing, foodservice and grocery industries. Winsight has an extensive media portfolio, including five publications: CSP, Restaurant Business, FoodService Director, Convenience Store Products, and Winsight Grocery Business. Winsight also offers a suite of digital products, including websites, e-newsletters, webinars, video products, mobile and tablet apps, and custom marketing solutions. In addition to more than 12 major EduNetworking conferences and advisory meetings, Winsight also produces seven exclusive, large-scale executive-level conferences: Restaurant Leadership Conference, Global Restaurant Leadership Conference, Outlook Leadership Conference, Convenience Retailing University, FSTEC, MenuDirections and Restaurant Directions. In 2015, Winsight acquired Technomic Inc., a provider of primary and secondary market information and advisory services for the food industry. For more information on Winsight and its brands, go to www.winsightmedia.com.