Flavour trends influence every menu item. Stay updated on the evolving flavour lifecycle with our 2019 Canadian Flavour Consumer Trend Report. This report provides guidance and recommendations for balancing new flavour offerings with classic favourites. Explore how to create stories around specific items in order to drive consumer interest and stand apart from competition.

Report Benefits

  • Understand the factors that influence consumers’ purchasing decisions when ordering new flavours, including drivers and expectations
  • See how willingness to try new flavours varies by segment and order format
  • Fuel menu development by analyzing menu trends alongside consumer preferences
  • Uncover attitudes and preferences toward new and unique flavours

Report Features

  • Full report narrative in PowerPoint format
  • Access to consumer survey
  • Consumer data sets in Excel


Technomic Canadian Flavour Consumer Trend Report Infographic

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