Pizza remains one of the most popular and craveable foods in the foodservice landscape. The continued emphasis on takeout and delivery, technological innovation and large, shareable portions have made pizza a convenient and reliable choice, especially for off-premise occasions and groups. To stand out in the increasingly crowded category, effective branding that allows concepts to be set apart from the others will be key. Explore more about the current landscape and ways to get ahead of the competition with the Pizza Consumer Trend Report.

Report Benefits:

  • Examine consumption drivers to understand why consumers order pizza and what attributes they prioritize
  • Fuel menu development by analyzing menu trends alongside consumer preferences
  • Explore attitudes toward timely topics like plant-based pizza components and the impact of third-party delivery

Report Features:

Each report comes in PowerPoint format and is accessible on our online Ignite platform. Along with the report, you will receive a one-pager of key themes and trends, the consumer survey and full data set, which is broken out by age, gender, region, income and more.

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