Restaurant Loyalty & Discounting Strategies

Understand what defines successful loyalty and discounting strategies

 

Loyalty programs and discounting strategies play an important role in both customer acquisition and retention. Identify industry-leading loyalty and discounting strategies to drive incremental sales with the Restaurant Loyalty and Discounting Strategies Multi Client Study.

This study will explore consumer and operator attitudes and behaviors related to the adoption of new loyalty and discounting strategies, as well as their traditional counterparts.

Questions you can answer with this study:

  1. What are operator strategies for navigating multiple loyalty channels, including app-based, e-club and integrated with POS?
  2. What is the impact of loyalty rewards and coupon redemption on frequency and spending?
  3. How are consumers utilizing loyalty rewards programs and what are their expectations?
  4. What loyalty and discounting solutions are being utilized, how are they being utilized and what features are both consumers and operators looking for?
  5. What are operator perceptions of key providers?

SEGMENT SCOPE

Quick service
Fast casual
Midscale
Casual dining
Fine dining

Still have questions? Contact us.

Interested in learning more about Technomic's Restaurant Loyalty and Discounting Strategies Multi Client Study?

Please complete all fields.

 

You May Also Like

 
 

Ignite Consumer

Understand the what is driving foodservice consumers in the U.S. and Canada with Ignite Consumer.

 
 

Menu

Track consumer-rated LTOs, find on-trend flavors, brands and ingredients nationally or by market, and test your own concepts on the fly. varius sem

 
 

Ignite Company

Set your strategy with foodservice industry size and forecasts, market-level operator intel and more from Ignite Company.

 
 

U.S. Consumer Trend Reports

Knowing what consumers want, hope for and worry about is the bread and butter of the foodservice industry.

Never Miss an Update

Subscribe to Our Emails

Unique content, conversation and thought leadership from Technomic is just a click away.