With a decrease in foodservice visits and shifting consumer views on health, restaurant operators must drive menu development strategies focused on a balance between comfort cravings and healthy offerings. To better understand healthy eating consumption, purchase drivers and perceptions of health claims, Technomic released the Healthy Eating Consumer Trend Report. Leverage this report to drive menu strategy by gaining insights into healthy eating attitudes and trends.
- Understand how healthy eating behaviors and overall consumption has been impacted by COVID-19
- Uncover how healthy eating purchasing decisions and drivers have shifted during the pandemic
- Discover how consumer perceptions of health claims have evolved and which terms are growing on menus
- Identify what’s next for healthy eating menu trends
Each report comes in PowerPoint format and is accessible on our online Ignite platform. Along with the report, you will receive a one-pager of key themes and trends, the consumer survey and full data set, which is broken out by age, gender, region, income and more.
Still have questions? Contact us.
You May Also Like
U.S. Consumer Trend Reports
Knowing what consumers want, hope for and worry about is the bread and butter of the foodservice industry.
Understand what is driving foodservice consumers in the U.S. and Canada with Ignite Consumer.
Explore flavor, ingredient and menu trends nationally or by market and guide your ideation with predictive analytics.
Subscribe to Our Emails
Unique content, conversation and thought leadership from Technomic is just a click away.