Edit

Poultry

Understand what’s now and what’s next for poultry with the 2017 Center of the Plate: Poultry Consumer Trend Report. Drive purchases by leveraging key menu and concept trend analysis along with actionable data from more than 1,500 consumers.

Report Benefits:

  • Examine shifts in chicken and turkey consumption
  • Discern purchase drivers and understand how health, food safety and sourcing impact purchases
  • Uncover attitudes regarding trends, such as chicken at breakfast and turkey substitutes
  • Fuel menu and product development by identifying which poultry flavors are gaining preference

Report Features:

  • Full report narrative in PowerPoint format
  • Access to consumer survey
  • Access to searchable online tool to navigate through report
  • Consumer data sets in Excel

 

Get Even More with the Full Report

You May Also Like

Menu Trends

Access the Ignite's menu database for menu gap analyses, regional flavor trends, limited-time offer ideas and readily downloadable and shareable data.

Consumer Brand Tracking

Ignite's consumer section compiles 60 industry attributes such as visit drivers, craveability and demographics to benchmark guest satisfaction, competitor performance and supplier metrics.

Consumer Research

Custom consumer research designed to guide new product development, sales strategy, brand strategy and more.

Industry & Financials

Track industry-leading brands with Ignite's company intel database, covering nearly 90% of the foodservice industry.