Custom Research

Craft your own research and pinpoint the questions that matter the most to you. Technomic’s experts interpret the results to help you reach your business goals. Our capabilities leverage both qualitative and quantitative approaches.

Quantitative capabilities include: Factor Analysis, Correlation & Regression Analysis, Perceptual Mapping, Predictive Analytics, Customer Segmentation, Psychographic Clustering, TURF Analysis, MaxDiff Scaling, Conjoint Analysis

Qualitative capabilities include: Focus groups, Dine-alongs, Audits, Ethnographies, Intercepts, Online Chats/Videos/Diaries, Communities, Taste Panels/Sensory Testing

Custom Research Services

Custom consumer research designed to guide new product development, sales strategy, brand strategy and more.

We can design studies that will provide actionable data and insights to boost your bottom line.

Understand Channel dynamics using insights from operators, distributors and manufacturers.

Individualized research focusing on opportunity assessments, brand equity evaluations, acquisition analyses and more.

Our PriceMonitor pricing data helps your operation maximize profits.

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